Head to head · Updated July 2026

Undercart vs Storeleads

Both give you data on ecommerce stores, but they are built for different jobs. Storeleads is a broad multi-platform database for list building. Undercart is a Shopify-focused intelligence pipeline with live revenue, ad signals and an API for agents.

The short answer

Choose Storeleads if you need the widest cross-platform coverage (13M+ stores across 400+ platforms) and a full app install/uninstall change log for building large lead lists. Choose Undercart if you sell to Shopify merchants and want live, confidence-scored revenue estimates, ad-presence data, and an API/MCP your tools can query directly — free for 25 lookups a month, $29/month for 100, and $99/month for unlimited.

At a glance

Undercart vs Storeleads, side by side

A feature and pricing snapshot as of mid-2026. Confirm current pricing on each vendor's site.

Undercart compared to Storeleads
UndercartStoreleads
Platform focusShopify only400+ platforms
Stores covered~2M Shopify13M+ total
Live enrichment pipelinePeriodic index
Revenue estimateComposite + confidenceSales estimate
LLM revenue verification
Ad presence (Meta/Google/TikTok/LinkedIn)
Full tech-stack detection
App install/uninstall historyNightly change trackingFull change log
Social follower data
REST APIAll paid plansPro tier
MCP endpoint for agents
Chrome extension✓ (full data on paid plans)
Platform coverage per planAll of Shopify, every plan2 platforms; all on Elite (~$450/mo)
Free tier25 full lookups/moLimited preview
Entry paid price$29/mo (100 lookups)~$75/mo
Unlimited lookups$99/mo
API/export priceIncluded on paid plansPro ~$250/mo

Sources: Undercart product data; Storeleads pricing and help docs, mid-2026.

The honest verdict

Which one should you choose?

Storeleads wins when…

  • You need coverage beyond Shopify — Magento, Woo, BigCommerce and 400+ platforms (2 platforms on Premium/Pro; all platforms on Elite).
  • You want the single largest store and product index for filtering.
  • You rely on a complete app install/uninstall change log per store.
  • Your workflow is exporting big static lead lists by firmographics.

Undercart wins when…

  • Your ICP is Shopify merchants and you want depth per store.
  • You need a revenue estimate that ships with a confidence score.
  • You want ad-presence signals across Meta, Google, TikTok and LinkedIn.
  • You want agents to query the data through a REST API or MCP endpoint.
  • You want unlimited lookups for $99/mo instead of ~$250/mo for export access.
How the data is built

Live pipeline vs periodic index

Storeleads maintains a large index that it refreshes on its own schedule — excellent for breadth and for tracking when apps are added or removed over time.

Undercart re-crawls Shopify storefronts nightly and enriches each one end to end: it reads the live storefront and /products.json, probes inventory, detects the app stack (including GTM-loaded tools), aggregates ad presence, infers the Shopify plan, and resolves a composite revenue estimate. Stores that grow or churn get re-scored, so lists do not go stale. The trade-off is scope: this depth is only run against Shopify.

FAQ

Frequently asked questions

What is the difference between Undercart and Storeleads?

Storeleads is a multi-platform ecommerce database covering 13M+ stores across 400+ platforms, built for large-scale list building. Undercart is Shopify-only and runs a live enrichment pipeline that produces per-store revenue estimates with confidence scores, ad-presence data, and an API plus MCP endpoint for agents. Storeleads wins on breadth; Undercart wins on Shopify depth and automation.

Is Undercart cheaper than Storeleads?

Yes, at every tier. Undercart is free for 25 store lookups a month, $29/month for 100 lookups, and $99/month for unlimited lookups — with API access on every paid plan. Storeleads starts around $75/month, and CSV export plus API access require its Pro tier at around $250/month. What that extra money buys on Storeleads is breadth: 13M+ stores across 400+ platforms versus Undercart's Shopify-only coverage.

Does Storeleads cover more stores than Undercart?

Yes. Storeleads indexes 13M+ stores across 400+ ecommerce platforms. Undercart is Shopify-only and tracks around 2 million Shopify stores. If you need Magento, WooCommerce, BigCommerce and others, Storeleads has broader coverage.

Which has better revenue estimates, Undercart or Storeleads?

Both estimate revenue. Undercart computes a composite estimate from catalog, pricing, ad spend, tech stack and social signals, weights it by confidence, benchmarks it against a truth set, and runs an LLM plausibility check on very large numbers. Storeleads also publishes sales estimates but exposes less about per-store confidence.

Can AI agents query Undercart and Storeleads?

Undercart exposes both a REST API and an MCP endpoint, so agents can call it directly with a single API key. Storeleads offers a REST API on its Pro tier but does not currently publish an MCP interface.

Should I use Undercart or Storeleads?

Use Undercart if you sell to Shopify merchants and want live, confidence-scored revenue and ad data you can pull from an API or agent. Use Storeleads if you need the largest cross-platform store database and detailed app install/uninstall history for list building.

TRY BOTH. KEEP THE ONE THAT CLOSES.

Undercart gives you 25 free Shopify lookups — no card, no demo call. See the depth for yourself.