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Mills & Boon UK

millsandboon.co.uk ↗
Preliminary profileBooks & MediaGB

In their wordsFounded in 1908, Mills & Boon is the UK's number one publisher of romantic fiction. Across every romance genre, from historical to contemporary, rom-com to erotica, our compelling, uplifting romances guarantee an instant escape to fantasy worlds, and the heart-warming reassurance of 'happily ever after'.

Est. revenue · preliminary

$1M–$10M

per year · ≈ $83.3K–$833K/mo

From its traffic rank alone. The full profile adds catalog, ad and social signals.

Get the full profile →
Revenue Scale

Where this store likely sits

<$100K
$100K–$1M
$1M–$10M◆ likely
$10M–$50M
$50M–$100M
$100M–$500M
$500M+
Traffic
Popularity

Chrome UX Report and domain ranking

Domain rank#483,782
Est. monthly visits139K
Traffic trendSteady at Top 1M
Top markets

Chrome UX Report, Aug 2026

GBTop 50K of 977K sites
ZATop 50K of 233K sites
NGTop 50K of 155K sites
INTop 500K of 1.45M sites
Storefront & Stack
Tech Stack

18 apps detected

AttentiveElevarReChargeSailthruYotpoYotpo LoyaltyAwinBoost CommerceGoogle AdsGoogle AnalyticsGoogle Tag ManagerHotjar +6 more
Storefront

Theme, currency and channels

ThemeFrame
CurrencyGBP
LanguageEN
Social
facebookinstagramtwitter
Full profile

What the full profile adds

Undercart hasn't crawled Mills & Boon UK itself yet. Open the full profile and we crawl it: exact revenue with a confidence score, catalog size and best sellers, the ads it runs and estimated spend, social followers, captured marketing emails, and every app it adds or removes from then on.

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Quick facts

Is Mills & Boon UK built on Shopify?
Yes — Mills & Boon UK (millsandboon.co.uk) runs on Shopify.
What is Mills & Boon UK's estimated annual revenue?
A preliminary estimate puts Mills & Boon UK in the $1M–$10M range a year, based on its traffic rank. The full profile refines it with catalog, ad and social signals.
What Shopify theme does Mills & Boon UK use?
Mills & Boon UK uses the Frame Shopify theme.
What apps does Mills & Boon UK use?
Mills & Boon UK's detected apps include Attentive, Elevar, ReCharge, Sailthru and Yotpo.
Where do Mills & Boon UK's visitors come from?
Mills & Boon UK ranks best with Chrome users in GB, ZA and NG.

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Built from public data: the HTTP Archive crawl of September 2026 (detected apps, theme, currency, description) and the Chrome UX Report (popularity, markets and trend). Updated monthly. The revenue band is a model estimate from traffic rank, not reported figures.