Preliminary profileFashion & ApparelUS

In their wordsA premium athletic brand established in 1971, Starter pioneered the fusion of sports clothing with popular culture by forging partnerships.

Est. revenue · preliminary

$1M–$10M

per year · ≈ $83.3K–$833K/mo

From its traffic rank alone. The full profile adds catalog, ad and social signals.

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Revenue Scale

Where this store likely sits

<$100K
$100K–$1M
$1M–$10M◆ likely
$10M–$50M
$50M–$100M
$100M–$500M
$500M+
Traffic
Popularity

Chrome UX Report and domain ranking

Domain rank#473,129
Est. monthly visits144K
Traffic trendSteady at Top 1M
Top markets

Chrome UX Report, Aug 2026

USTop 100K of 3.40M sites
NZTop 50K of 137K sites
COTop 100K of 262K sites
ZATop 100K of 233K sites
DETop 500K of 1.14M sites
Storefront & Stack
Tech Stack

10 apps detected

ElevarKlaviyoYotpoBeSure Checkout RulesGoogle AnalyticsGoogle Tag ManagerInsiderOneTrustPayPalRiskified
Storefront

Theme, currency and channels

ThemeMaker
CurrencyUSD
LanguageEN
Full profile

What the full profile adds

Undercart hasn't crawled Starter itself yet. Open the full profile and we crawl it: exact revenue with a confidence score, catalog size and best sellers, the ads it runs and estimated spend, social followers, captured marketing emails, and every app it adds or removes from then on.

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Quick facts

Is Starter built on Shopify?
Yes — Starter (starter.com) runs on Shopify.
What is Starter's estimated annual revenue?
A preliminary estimate puts Starter in the $1M–$10M range a year, based on its traffic rank. The full profile refines it with catalog, ad and social signals.
What Shopify theme does Starter use?
Starter uses the Maker Shopify theme.
What apps does Starter use?
Starter's detected apps include Elevar, Klaviyo, Yotpo, BeSure Checkout Rules and Google Analytics.
Where do Starter's visitors come from?
Starter ranks best with Chrome users in US, NZ and CO.

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Built from public data: the HTTP Archive crawl of September 2026 (detected apps, theme, currency, description) and the Chrome UX Report (popularity, markets and trend). Updated monthly. The revenue band is a model estimate from traffic rank, not reported figures.